It was Major Wipro on Thursday that he had appointed Badrinath Srinivasan as the Managing Director for Southeast Asia. Srinivasan will focus on Wipro’s vision for business growth, expansion of income, client relations and influencers, talent development and brand development, said a statement.

He will also strengthen the main market of Southeast Asia, focusing on great offer and strategic transformational involvement, he added. In his latest role, Srinivasan is an Asian leader for financial services and vertical insurance in Infosys.

During his tenure that was almost 20 years with the company, Srinivasan had held several leadership positions in sales and consultations throughout the United States, Europe and Asia-Pacific and partnered with industrial vertical cross customers which were ahead of their digital transformation agenda.

He led a strategic initiative in Asia, including driving mergers and acquisitions, creating a joint venture, and building a strategic partner ecosystem, the statement noted.

Southeast Asia has become a strategic focus for Wipro for years and even more now, with increasing demand for comprehensive digital transformation solutions, agility and scale, specific technology requirements and innovation, Wipro CEO (APMEA). “

“I am happy to welcome Badri to lead our Southeast Asian business, and believe that his leadership and deep understanding of the market will help clients succeed and encourage our growth ambitions in this region, he added.

Srinivasan is based in Singapore and will report to Bala. Southeast Asia sees significant technology modernization, said Srinivasan. Southeast Asia sees significant technology modernization, said Srinivasan.

“… I am happy to have the opportunity to work with an extraordinary team and our partner ecosystems because we continue to provide value for our customers. I hope to contribute to Wipro Regional expansion because we strengthen investment in building local capabilities”, it added.

Southeast Asia is one of the six focus areas consisting of WIPRO market units (Asia Pacific, Middle East, India and Africa). Wipro has been present in Southeast Asia for more than a decade, after partnering with the leading public and private sector companies in various vertical industries.

It also has the presence in the region through the entities obtained by capco, design, and topcoder. The company said in accordance with its growth ambitions for the region, the company continued to invest in localization, building talent on a scale, while strengthening its partnerships and knowledge about regional demands.