MINISO is a global retail chain offering affordable home goods, beauty products, and food items. Established in 2013 by Ye Guofu, MINISO has grown to more than 4,200 stores across 80 countries. The brand aims to provide high-quality products at reasonable prices, ensuring everyone has access to good items without overspending. This philosophy resonates with people globally, as MINISO helps improve everyday life with its wide range of products. If you’re interested in being part of this growing global family, you may want to consider investing in a MINISO franchise in India. In this article, we’ll explore the MINISO franchise cost in India, the requirements, and how you can apply to become a franchise owner.
MINISO Franchise Fees
To open a MINISO franchise in India, the initial investment is approximately ₹70 lakhs. The franchise agreement requires a fee of ₹1.5 lakhs, including GST, at the time of signing. Additionally, there is a trading fee of ₹18,000 for the first year after signing the contract. Setting up the store fixtures is estimated to cost around ₹8 lakhs, with part of the payment due at contract signing and the remaining amount to be paid before delivery. A fit-out deposit of ₹5 lakhs is required when signing the contract, and the fit-out process itself will cost another ₹5 lakhs before it begins.
Requirements for a MINISO Franchise
If you wish to open a MINISO store, there are several prerequisites you need to meet:
- Sign a franchise lease agreement.
- Obtain a GST registration number.
- Have a valid bank account and provide six months of bank statements.
- Submit Income Tax Returns for the last three years.
- Present proof of identification, such as an Aadhar or PAN card.
- Provide residential proof, such as a property agreement, electricity bill, ration card, or passport.
- The ideal store size is between 500 to 1,200 square feet, with a gate width of at least 2 meters.
- The store location should be in a prime commercial area, such as high streets or malls, with a preference for tier 3 or smaller cities.
- You should be able to invest ₹70 lakhs to meet the franchise qualifications.
- A credible business background is preferred.
Application Process for a MINISO Franchise
The process of applying for a MINISO franchise is straightforward:
- Visit the official MINISO India website and fill out the contact form at https://www.minisoindia.com/contact-us/ or call +91-8586968006 for assistance with the franchise application.
- Once you’re in touch with the MINISO team, they will guide you through the entire application process.
- After selecting a district or location for your store, sign a lease agreement and start arranging the renovations.
- Train your new staff to operate within MINISO’s guidelines and system.
- During your store’s grand opening, MINISO will provide support for logistics and promotions, ensuring a successful launch.
- Even after your store is operational, MINISO will assist with product restocking and promotional activities to keep your business thriving.
Benefits of Starting a MINISO Franchise
Becoming a MINISO franchise owner comes with numerous benefits:
- The brand’s limited assortment model simplifies inventory tracking and helps with purchase planning.
- MINISO offers a wide range of over 25,000 SKUs and 1,400 subcategories, backed by a well-recognized brand.
- Franchisees receive comprehensive support from MINISO’s professional teams in areas such as marketing, logistics, operations, and more.
- The company utilizes an advanced SAP system to streamline store management.
- Due to the impact of COVID-19, premium leasing opportunities are available at reduced rates, making this a great time to invest.
- MINISO also offers limited-time discounts on fees and royalties to attract new investors.
- Their product turnover is quick, with new arrivals every seven days, creating an exciting and fresh shopping experience for customers.
- MINISO’s partnership with globally popular brands like Marvel and Coca-Cola helps attract a loyal customer base.
- The brand primarily targets 18-35-year-olds, a demographic well-suited to the Indian market, offering a mix of style, affordability, and quality.
Conclusion
To sum up, if you’re considering a franchise investment, the MINISO franchise cost in India is an attractive opportunity within the retail industry. As retail makes up 10% of India’s economy, MINISO’s unique approach to simple yet high-quality products has made it a favorite among young consumers globally. With a wide range of affordable, stylish items, MINISO has managed to make shopping enjoyable again. Their collaborations with renowned brands have also contributed to their expanding business. If you are ready to be part of this growing venture, owning a MINISO franchise in India could be the right step for you.